Ai-powered content marketing

How ready are you for AI-powered content marketing?

Ok before we all freak out and say “woe is me, a mortal blogger” I think it’s in our best interest to start embracing this technology, start reading and learning.
Marketing video mistakes

9 Marketing Video Mistakes that would Make You Scratch your Head

It’s not a secret that by 2019 80% of all web traffic will be video, so what does that mean for your business? In this blog post we are rounding up the most obvious mistakes that entrepreneurs do when it comes to producing marketing videos.

Which social media network should you choose?

It’s a matter of what you want to say and when you want to say it to who you want to say it to. That’s the basic discipline in running a successful social media strategy.

Is Content Marketing Still A Thing?

Content marketing is still steadily holding on to its role as a strategic marketing approach. But there is still a big challenge convincing business owners that it requires focus on doing two things consistently

Dear Entrepreneur, Are You Social Media Literate?

You should look at the bigger picture, not because you "understand" how social media works, that would make you a social media literate person.
Storytelling

Why Every Entrepreneur Needs to be a Storyteller

So how can you be a storytelling entrepreneur? We have listed a handful of guide questions below that should be enough to bring you closer to the golden age of your storytelling journey.

Content Can Make or Break your Social Media Space

What does it take to fuel engagement on your brand’s social media space? Simply put, your audience should know what you are doing. They should be able to experience the value that you promise. And they should trust that you can deliver according to promise. The success of your social messages is not dependent on the frequency of your content. Your content should be relatable, reliable and relevant.
Brand Story

How To Identify Your Brand Story in 3 Easy Steps

It is a given that not everyone is gifted with the skill of storytelling. More so in the B2B landscape, we have more sellers than storytellers. And that makes more sense because in this day and age businesses have to sell. By any form, we all need to sell. But can selling be an out-of-the-box experience both for the seller and the buyer? How do you make this build longer relationships, instead of once in a lifetime deals?

The merging of video and marketing according to Google

If you are a marketer and you are completely convinced staying in your comfort zone. Then you would be in for a huge surprise. The exponential growth of video consumption is enough in itself to bring everyone in the video marketing game.