What are the right questions that you need to ask your customers?
Does it ever cross your mind, what are the questions you need to ask your customers? Yes, it matters that you know what they are looking for, the problems that they are trying to solve. How do they measure success and how would your brand bring them closer to that success.
Fail-safe Formula for Content Creation
Is there such thing as a fail-safe formula for content creation? Let’s dig deeper. In all walks of life, the internet has played a major role in communication. And communication in most part requires the creation of content
Content Strategy for Small Brands for just 30 Minutes a Day!
As small brands, our discipline in execution is what would allow us to go big in our strategy.
Content strategy for small brands is like diet and exercise; if you want results, you need to invest. The challenge for small brands is not the lack of time but lack of focus.
Breaking Down the Trinity of Content Marketing
The trinity of content marketing; value, relevance, consistency. Can you survive with one from the other two and vice versa? You can if you are a Jedi in your previous life. But seriously, why do you need all three when you can just do one, or two?
Create Standout Content from these Simple Questions
Anyone involved in B2B marketing is in constant pursuit to create standout content. But given the amount of content being created on the internet,...
Building Confidence in a Marketing Video Shoot
But how do you build confidence so you need not sound like you are making up things as you talk while being interviewed on the camera?
4 Reasons Why You Need Customer-Centric Online Marketing Content
Here are four reasons that we hope can convince you to start designing your online marketing content strategy that centers on your customers.